Achieving Success by Using Showcases

Carm McCormick Store Fixtures

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Achieving Success by Using Showcases

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The use of showcases stretches across multiple industries, as well as applications. For example, high schools use showcases to display awards and trophies, retail stores use them to put all types of merchandise on displays, and hotels use showcases at conferences and seminars as a way to highlight products or information. Regardless how showcases are used, their design and placement can have a significant impact on their visibility and outcome.

Typically, the construction of showcases consists of a glass top and sides so items placed inside are clearly visible but protected. Showcases are a common store fixture in jewelry stores. With this type of display, gorgeous and expensive pieces of jewelry are out in the open for potential buyers to see but locked securely within the case itself.

Achieving the Goal

In most instances, retailers use showcases as a way of enticing consumers to buy. Especially around busy holiday shopping seasons, it is imperative to have the right number of showcases with appropriate designs and features.

Considering that retail is a multibillion-dollar industry with stiff competition, you need to take extra steps to succeed. With showcases, this goal becomes more attainable. Since buyers want the ability to see what a product is quickly, it is important to avoid the scenario of a salesperson running to the back to grab an item or struggling to locate one beneath the countertop. With showcases, buyers have fast visibility.

Worthwhile Investment

Of all the things that you need to invest in for your business, showcases rank at the top of the list.
The merchandise going on display will help determine the specific type of showcases that you need. Other factors include the level of security required, available floor space within the store, and, of course, budget. The good news is that we are ranked among the best designers and suppliers of showcases, eager to provide recommendations based on your exact need.

At Action Retail Outfitters, we offer an incredible selection of showcases available through our company catalog.  We can manufacture custom displays for your store. Regardless if you need standalone showcases or those attached to countertops, we provide an almost endless list of possibilities.